Copywriter | Funnel Systems | Customer Research Calgary, AB, Canada
I got into the world of marketing through running my own local gym and nutrition business. I got really good at the skills required to provide a service, but then figured out I bought myself a job. Going through 8 years of my street MBA. I learned what I needed to do to not work all day in a gym. Marketing. Specifically, campaign strategy and Copywriting really hit me when our company underwent some legal landlord issues with noise. We had a bill of $15,000 in legal expenses. Difficult situations when you didn't budget for it. I took a risk and invested in an online campaign and email sequences and ended up making over $19k plus over $5k in the lifetime value of clients. This was the start of the motivation to dive deeper into it, to bring me to where I am now. I help companies in the fitness, nutrition, wellness, and supplement space speak to their audience in a way they understand it, turning them into clients.