Digital Marketing Specialist Passionate About Finance

  • CWA Network
  • Rochester, NY, USA
  • Feb 08, 2018
Full time Business Development Finance Marketing

Job Description

The CWA Network (formerly 7 Figure Advisor) is revolutionizing the way financial advisors build their businesses. Throwing out old concepts of "hope and pray" marketing, our proven financial advisor-tested practice management blueprint is being used by advisors world-wide. We want them to focus on building a client experience that evolves their practice into a referral machine.

We are looking for a full time digital marketing specialist in Rochester, NY to help us grow to the next stage. You will be able to work from home a large portion of the time but must be available to meet with the co-founder and other team members at least 2-4 times a week. You are passionate about the financial advisor industry, or at the very least about finance and fin-tech.

Your role will be to implement organic marketing strategies that result in financial advisors becoming licensees of our system. We have recently re-branded and re-structured and are looking for the right fit to get us to 5000 Advisors In 5 Years. You will be working alongside the co-founder, lead web developer and content manager on a regular basis.

This is a CO-FOUNDER POSITION OFFERING 20% EQUITY.

--------


DUTIES & RESPONSIBILITIES

Planning, development and execution of sales funnel programs and campaigns.
Develop sales copy for landing pages
Work with content manager to plan social media, blog and video content as it fits into the marketing program
Communicate with the web developer & content manager on a regular basis
Owning and maintaining site analytics, metrics, and campaign reporting.
In-depth knowledge of SEO and PPC programs (FB and GA).

DESIRED SKILLS & EXPERIENCE

Degree in marketing or equivalent experience
4+ years in digital marketing within the fin tech space, though we will consider marketers with proven skills in other industries (finance is unlike the others because people don't like to talk about money online they way they love to talk about pets - and we can tell).
Experience with InfusionSoft.
Experience building pages with LeadPages.
Experience managing successful social media PPC campaigns
Proven ability to work remotely
Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
Strong management skills, excellent oral and written communication skills.

BONUS:

Proficiency with Adobe Photoshop, Illustrator, InDesign, DreamWeaver, HTML 5, CSS or open source equivalents a plus.
Experience with Slack and Kanboard a plus.
Experience with Amazon AWS a plus.

 
To know you read this to the end, watch this video and tell us the following:
https://www.youtube.com/watch?v=aUtfrOLzSPk
 
1. What are the pain points we address?
2. What is the recurring visual theme?
 
Send your application and answers to: kristina.rocci@cwanetwork.com
Visit www.cwanetwork.com to learn more.